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    Nothing Becomes India's Fastest-Growing Brand Amid Smartphone Market Slowdown in Q2 2026: Counterpoint

    5 hours ago

    Smartphone shipments in India declined 10 percent year-on-year (YoY) in the second quarter (Q2) of 2026, according to a report by a market research firm. It reportedly marks the steepest drop for a June quarter in six years and has been attributed to a sharp rise in smartphone prices driven by record-high memory costs. London-based Nothing emerged as India's fastest-growing smartphone brand during the quarter, while Vivo retained the top spot in terms of shipments. Samsung, meanwhile, was the only top-five smartphone brand to register annual growth.
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